Enterprise-Grade Qualitative Decision Intelligence
A risk and insight layer across customer, employee, and market feedback to support executive decision-making.
Aligning Insight with Strategy
Vocilytics provides a unified, cross-functional view of qualitative data, enabling leadership to prioritize strategic initiatives, manage reputational risk, and align the organization around a clear understanding of the customer and market landscape.
Strategic Prioritization
Focus investment and resources on what matters most to customers and the market.
Reputation & Brand Risk
Identify and score emerging threats to brand health and corporate reputation.
Executive Decision Support
Equip leaders with defensible, evidence-backed intelligence for high-stakes decisions.
Use Cases
- Executive Voice-of-Customer (VoC) synthesis
- Market perception and brand risk monitoring
- Product, service, and safety risk detection
- Internal feedback analysis for strategy alignment
Outcomes
- Earlier detection of strategic and reputational risks
- Better strategic focus on high-impact initiatives
- Reduced blind spots in executive decision-making
Example Intelligence: Enterprise
Vocilytics synthesizes signals from market analysis, VoC programs, and internal feedback.
| Theme | Urgency | Mentions |
|---|---|---|
| Competitor Feature Parity Gaps | High | 150 |
| Negative Press Coverage Impact | High | 88 |
| Integration Requests (Salesforce, etc.) | Medium | 231 |
| Internal Calls for Hybrid Work Policy | Medium | 198 |
| Positive ESG Mentions | Low | 45 |
QDI Trends
January - June 2024
New opportunities for product improvement identified
Reputation risk showing upward trend, needs attention.
Make Decisions with Confidence
Learn how Vocilytics can provide your leadership team with a strategic advantage.
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