Decision Intelligence for Complex Human Feedback
Qualitative Decision Intelligence (QDI) transforms large volumes of open-ended text—customer feedback, citizen input, stakeholder responses—into prioritized, evidence-grounded intelligence that leaders can act on with confidence.
Designed for environments where risk, accountability, and impact matter.
All insights remain traceable to source evidence. Human review is always retained.
Decision-Ready Intelligence
Vocilytics compresses millions of human voices into a small number of defensible, decision-ready signals.
Why Organizations Struggle with Qualitative Data
Organizations today collect vast amounts of qualitative feedback across surveys, complaints, reviews, consultations, and social channels. While collection has become easy, decision-making has not.
QDI exists to close this gap—by converting qualitative complexity into decision-ready signals.
From Listening to Deciding
Qualitative Decision Intelligence (QDI) is a structured approach for converting unstructured human language into standardized decision indicators. Rather than summarizing feedback, QDI helps leaders answer:
QDI treats language as intelligence, not anecdote.
Decision Indicators That Leaders Can Act On
Each theme or issue is evaluated across standardized indicators such as:
Indicators are presented in consistent, comparable scores, enabling prioritization across departments and time periods.
From Insight to Priority
QDI does not stop at identifying themes. It enables prioritization. Themes are ranked based on combined impact, urgency, risk exposure, and strategic relevance.
This allows decision-makers to:
- Focus resources where they matter most
- Detect early warning signals
- Separate noise from systemic risk
- Track change over time
A single, decision-oriented index highlights which issues demand attention now—and which represent future opportunity.
QDI Across Sectors
- Analyze citizen feedback at scale
- Support transparent, evidence-based policy decisions
- Detect trust and service-delivery risks early
- Prioritize operational issues using resident input
- Improve service response and accountability
- Support resource allocation decisions
- Convert beneficiary feedback into program intelligence
- Strengthen donor reporting and accountability
- Detect implementation risks and unmet needs
- Identify reputational and customer-experience risks
- Support executive prioritization
- Inform product and operational decisions
- Detect systemic product or service issues
- Reduce churn and dissatisfaction
- Improve platform trust and performance
- Manage compliance and risk with explainable, audit-ready evidence.
Built for Accountability
QDI outputs are designed for environments where decisions must be explainable, auditable, and defensible.
Explainable
Every insight links back to source evidence.
Auditable
Human review and oversight are preserved.
Defensible
Outputs support governance, not automation of judgment.
Suitable for regulated and public-sector environments.
QDI in Practice with Vocilytics
Vocilytics is the enterprise platform that operationalizes Qualitative Decision Intelligence. It enables organizations to: